LAKATUA, Robbi Djefri; HETHARIE, Jondry Adrin; MANUHUTU, Kiz Inalessy. Application of Single Exponential Smoothing for Sales Forecasting: A Data-Driven Approach to Demand Management. Public Policy : Jurnal Aplikasi Kebijakan Publik dan Bisnis, [S. l.], v. 6, n. 2, p. 373–390, 2025. Disponível em: https://unidjar.id/index.php/ppj/article/view/223. Acesso em: 21 apr. 2026.